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Director Market Research Producer Intelligence
Lincoln Financial Group
Radnor, PA US
Accounting & Finance
Director Market Research Producer Intelligence
Requisition Number 12-0136 Post Date 12/27/2012 Title Director Market Research Producer Intelligence City Radnor State PA Description About The Company Lincoln Financial Group is a Fortune 500 company offering a diverse range of financial services and solutions. With a strong focus on four core business areas - life insurance, annuities, retirement plan services, and group protection - our business is built around supporting, preserving, and enhancing our customer''s lifestyles and providing better retirement outcomes. Led by over 8,000 employees, Lincoln Financial provides the tools and advice to help individuals take charge of their futures. The Role As the Director of Market Research & Producer Intelligence, you manage a comprehensive market research and producer intelligence capability and provide information and key insights that will drive a unique, winning strategy. You will foster and advocate the use of market research to better understand the marketplace and competition. You will improve Marketing''s decision-making capabilities by using data derived from market research, and influence business strategies. Responsibilities Strategy * Uses market research and insights to effect the strategic direction of the business. * Leads and develops Center of Excellence around Producer Intelligence. Process/Problem Resolution * Establishes a framework and thought process to deliver high quality research and information, and interpret and translate findings into actionable outcomes for the business. * Develops and builds the capabilities to be viewed as a sought-after resource by senior management wholesalers and all business partners. * Establishes on-going processes to disseminate information to various levels of management. * Identifies, defines, evaluates and resolves problems within business unit or area of expertise. Market Awareness * Identifies market trends and develops forecasts. * Masters market trends and competitive research to drive strategic decision making. Relationship Management * Develops and effectively utilizes internal/external relationships to consult on specialized matters requiring cooperation and persuasion.
Reporting * Prepares research findings on a timely manner to ensure information can be effectively leveraged. * Prepares research presentations in an easy to understand manner, along with appropriate business context and potential actions based on the research. Requirements Education * Undergraduate degree or 4+ years of comparable work experience required Experience * 9+ years of increasing strategic marketing research experience in financial services acquired at a bank, brokerage, research firm, advertising agency, consulting firm, or other financial services company including 3+ years of managerial, supervisory and/or demonstrated leadership experience * Responsible for the performance and results of a team * Focuses team attention on the broad needs of the department and customers (internal or external) * Leverages relationships to build consensus around difficult topics * Effectively builds and sustains diverse teams that include a wide range of perspectives, skills, backgrounds and experiences Any unsolicited resumes/candidate profiles submitted through our web site or to personal e-mail accounts of employees of Lincoln Financial Group are considered property of Lincoln Financial Group and are not subject to payment of agency fees.
Lincoln Financial Group ("LFG") is an Equal Opportunity employer and, as such, is committed in policy and practice to recruit, hire, compensate, train and promote, in all job classifications, without regard to race, color, religion, sex (including pregnancy), age, national origin, disability, sexual orientation, gender identity and expression, veterans status, or genetic information. Opportunities throughout LFG are available to employees and applicants and are evaluated on the basis of job qualifications. We have a drug free work environment and we perform pre-employment substance abuse testing.